Octasic

Discover how Casacom helped Octasic enhance its reputation with the government and media through a new strategy and brand image.

Challenge

Octasic, a global provider of wireless technology, aimed to strengthen its standing with government bodies, industry journalists and its team members. 

In 2021–22, Casacom rolled out an internal engagement plan, reevaluated Octasic’s mission, vision and values and spearheaded a brand overhaul.

Strategy and Activities

  • Craft a revitalized look aligned with the brand’s mission and identity
  • Produce a corporate video to support the company’s new value alignment
  • Develop marketing tools to reflect the new brand image

Results

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